SCALP CLEANSE
- FORMULA
- A scalp-led wash direction organized around cleansing character and routine.
- TEXTURE
- Clear gel or light pearl systems for sample and rinse review.
- PACKAGING
- Bottle, pump or controlled-cap presentation routes.
HEAD SERIES · SHAMPOO
Shampoo
From Cleanse Character to Rinse Experience
Shape cleansing character, lather, scalp-use experience and bottle presentation as one coordinated shampoo brief.
- Product series
- HEAD SERIES
- Pictured format
- Pump bottles
PRODUCT DIRECTION
Begin with the wash and scalp experience.
Choose the cleansing character that will guide lather, movement, rinse and presentation.
SHAMPOO → FORMULA CONCEPTS
Explore a shampoo formula route.
Compare clear, pearl and cream-led systems through wash character and sensory priorities.
CLEAR GEL WASH
- FORMULA DIRECTION
- A transparent gel shampoo direction shaped around flow, lather and rinse character.
- TEXTURE DIRECTION
- Clear, mobile gel with controlled pour and spread.
- PACKAGING DIRECTION
- Tall bottle, pump or controlled cap.
- NEXT STEP
- Define scalp-use priorities, wash character and desired lather profile.
TEXTURE & SENSORY
Shape lather, flow and rinse.
Define how the shampoo pours, spreads through wet hair and transitions through rinsing.
CLEAR FLOW
A transparent, mobile gel direction with visible movement and controlled pour.Sensory references guide the brief. The final texture is reviewed through your sample.
COMPLETE THE PRODUCT
Match the Wash Experience
with the Dispensing Format.
Explore bottle, pump and cap directions around viscosity and use ritual.
BOTTLE
A tall bottle direction for a familiar wash-and-rinse ritual.DEVELOPMENT STARTING POINT
Where are you starting from?
Choose the entry point that best reflects your current product-development stage.
Start with market, positioning and desired product experience.
QUALITY & TESTING
Development. Quality. Manufacturing.
Connect the product brief with real Yuanze environments and project-specific review.
FORMULA REVIEW
Align formula direction, inputs and development priorities.
STABILITY / COMPATIBILITY
Plan the applicable stability and component review.
IN-PROCESS QUALITY CONTROL
Connect agreed requirements with in-process checks.
FINAL PRODUCT REVIEW
Review the finished product against the agreed project standard.
Development journey
- 01BRIEF
- 02FORMULA
- 03SAMPLE
- 04PACKAGING
- 05QUALITY REVIEW
- 06PRODUCTION PREPARATION
RELATED PRODUCTS
Build a Complete
Head Care Routine.
Connect cleansing with conditioning, treatment and leave-on scalp care.
PRODUCT BRIEF
Bring the brief. We'll map the evidence.
Bring cleansing character, lather, packaging and starting point into one concise shampoo brief.