YUANZE / PRODUCT DEVELOPMENT

Build the range.
Define every detail.

A world of beauty products.
A connected way to develop them.

Enter through a product family, physical format, development direction or packaging requirement. Shape the project around your market, your reference and your brief.

Find your starting point ↓

YUANZE / THREE PRODUCT SERIES

DISCOVER → DEFINE → DEVELOPStart a Product Brief

01 / DISCOVER THE RANGE

Three product series.
Many ways to begin.

Explore a family first. Then bring its formula, format and packaging questions into one focused development conversation.

Shampoo product presentation reference

01 / HEAD SERIES

HEAD
SERIES

Shampoo, Conditioner, Hair Mask, Hair Serum, Hair Oil.

SHAMPOO · CONDITIONER · HAIR MASK · HAIR SERUM · HAIR OIL

Explore HEAD SERIES →
Serum product presentation reference

02 / FACE SERIES

FACE
SERIES

Serum, Cleanser, Toner, Lotion, Cream, Mask, Sunscreen.

SERUM · CLEANSER · TONER · LOTION · CREAM · MASK · SUNSCREEN

Explore FACE SERIES →
Body Wash product presentation reference

03 / BODY SERIES

BODY
SERIES

Body Wash, Body Lotion, Body Cream, Body Scrub, Body Oil.

BODY WASH · BODY LOTION · BODY CREAM · BODY SCRUB · BODY OIL

Explore BODY SERIES →

Product imagery illustrates development references, not an available-stock catalogue. Family scope and component suitability are reviewed against the brief.

02 / DEFINE THE DIRECTION

A direction first.
A formula conversation next.

These are development starting points, not verified effects. Select a direction to explore relevant families and carry your choice into a brief.

Cream product presentation reference

HYDRATION & MOISTURE / PREVIEW

Start with the desired routine, texture and application feel. Discuss formulation priorities through serum, lotion, cream or mask projects.

Start a Product Brief →

Preview only. Your brief remains general until you select a direction.

03 / COMPARE PHYSICAL FORMATS

What physical format
are you developing?

Start with how the product is held, dispensed and used. These visual references open component conversations; compatibility is project-specific.

Cleanser pictured format reference

01 / TUBE

Squeeze. Apply. Define.

A project-specific tube-format reference for discussing fill, texture, closure and dispensing.

Cleanser
Lotion pictured format reference

02 / PUMP BOTTLE

A measured application.

A project-specific pump-bottle reference. Review dose and formula compatibility before component confirmation.

Lotion
Dropper bottle packaging direction reference

03 / DROPPER BOTTLE

Control at the point of use.

A project-specific dropper reference for discussing viscosity, delivery and pack materials.

Serum
Cream pictured format reference

04 / JAR

Texture takes centre stage.

A project-specific jar-format reference for discussing cream texture, access, fill and closure.

Cream
Mask pictured format reference

05 / POUCH

A focused ritual.

A project-specific pouch reference for discussing mask delivery, filling and presentation requirements.

Mask
Body Oil pictured format reference

06 / OIL BOTTLE

Let the formula guide the pack.

A project-specific oil-bottle reference. Discuss texture, dispensing and materials before component confirmation.

Body Oil

Visuals are project-specific format references. Component suitability and availability require confirmation for the brief.

Continue into packaging decisions →

04 / START WHERE YOU ARE

You do not need
every answer to begin.

01

Start from a concept.

A product idea, an intended consumer or a place in your range. Begin by defining what the project needs to become.

Start a concept brief
02

Start from a reference.

A benchmark product, a texture or a packaging reference. Use it to clarify the development questions.

Start a reference brief
03

Start from a direction.

A physical format, sensory target or market requirement. Bring the decisions you have already made.

Start a direction brief

05 / DEFINE THE DETAILS

A considered product.
A clearly scoped project.

Applicable dimensions vary by product format and project. Set the inputs first; suitability, validation and commercial scope follow review.

01 / FORMULA

What it feels like.
How it is used.

  • Product direction
  • Texture
  • Ingredient priorities
  • Sensory target
Explore formulation

02 / APPEARANCE

The right questions
for the right family.

  • Colour reference
  • Finish / coverage, where applicable
  • Fragrance direction
  • Family-specific review

03 / COMPONENT

A pack built around
the product.

  • Bottle / tube / jar
  • Closure
  • Dispensing
  • Secondary packaging
Explore packaging

04 / PROJECT INPUTS

The brief behind
the range.

  • Target market
  • Intended quantity
  • Launch timing
  • Validation requirements

Quantity and timing are reviewed for the project, not assumed from a fixed promise.

06 / UNDERSTAND THE JOURNEY

From the first question
to the production brief.

Formula, packaging and quality are connected decisions. Each step develops the agreed scope for the next.

  1. 01

    Product
    Brief

    Define the family, intended consumer, market and project priorities.

    Frame the brief
  2. 02

    Formula
    Development

    Review direction, feasibility, texture and sampling requirements.

    Explore development
  3. 03

    Packaging
    Alignment

    Coordinate component choices with formula and application needs.

    Explore packaging
  4. 04

    Quality
    Validation

    Agree the relevant testing, documentation and release requirements.

    Review quality
  5. 05

    Manufacturing

    Prepare the agreed production scope, controls and quality release.

    Explore manufacturing

07 / QUALITY BEFORE SCALE

The process behind
the product.

Development connects with in-house testing and staged quality controls. Manufacturing-system assessments are presented with their applicable scope—not as product-specific efficacy approval.

Explore quality and supporting evidence →
22

In-house testing items

Physicochemical testing, microbiological testing and environmental monitoring. Relevant testing depends on the product and agreed scope.

Review laboratory scope
8

Stages in the R&D workflow

From brief and feasibility through development, sampling, testing, documentation, preparation and production release.

Review the development process

08 / INSIDE THE MANUFACTURING ENVIRONMENT

Where the project
meets the process.

Review manufacturing requirements alongside the formula, component and quality-release conversation.

PROJECT PROCESS / SCOPE CONFIRMED WITH THE BRIEF

  1. R&D
  2. Lab
  3. Production
  4. Filling
  5. QC
  6. Packing

Process stages are reviewed against the project, formula and validation requirements.

Explore the manufacturing environment ↗

10 / TURN THE RANGE INTO A BRIEF

Tell us what
you want to build.

Bring the inputs you have. Leave room for the questions you want to explore.

Start a Product Brief ↗

Your brief starts general. You can define and edit every input in the existing Product Brief.

  1. 01Product family
  2. 02Development direction
  3. 03Target market
  4. 04Texture / formula concept
  5. 05Packaging direction
  6. 06Intended quantity
  7. 07Launch timing

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